Tuesday 26 February 2008

Community Care: NBA vs The Premier League



NBA hammers The Premier League

The All-Star game came and went. Just as impressive as the weekends entertainment was the work the NBA put in away from the court through NBA Cares. The benefits of which, will last well beyond the weekends memories. Spearheaded by league commissioner David Stern , 2500 people (including many current and ex-players) assembled to help build and rebuild playgrounds, schools and homes in New Orleans. This is just part of the leagues commitment to donating $100 million to charity, providing a million hours of hands on service to the community and creating 250 places where kids and families can live, learn or play. The Premier League on the other hand has their "Creating Chances" initiative where by each club will send out a player to spend a maximum of 4 hours with the winning community program or charity that wanted a "chance" delivered by The Premier League. Football clubs are responsible for their own charity work and although The Premier League does have other projects, these are tied in with other organisations and the government. Maybe they are doing their bit, I certainly didn't find any evidence of it. I feel a league that is looking at a turnover of £1.7 billion this year certainly could be doing a lot more.

(picture above features left to right, All-Star Dwight Howard, NBA commissioner David Stern and All-Star Tim Duncan. Could you imagine Rooney, Ronaldo and Premier League chief exec Richard Scudamore getting stuck into some diy to help others, yeah, thats what I thought)
cobBS1

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